It wasn’t a night for chasing trophies or breaking records – it was about purpose. Right before the SBC Summit began, Lisbon’s legendary Estádio José Alvalade became the meeting point for the global sports and betting world. It was a night packed with energy, heart, and meaning. Soft2Bet stood tall alongside fans, legends, and industry friends — all united for a cause that went far beyond football. What unfolded that night was more than a game. It was a statement – that when passion, purpose, and people come together, great things happen.
A Game Where Everyone Won
The SBC x Soft2Bet Legends Charity Game lit up the night with pure energy.Picture this – a crisp Monday night, stadium lights blazing, and a crowd full of anticipation. The legends pulled on their kits once more, smiles wide, not chasing glory this time — but stepping onto the pitch for a cause that truly counted. The buzz started long before kickoff. Guests chatted with football legends in a relaxed, friendly setting — laughter echoing, cameras flashing, stories flowing. It felt easy, genuine. Not a photo op, but a meeting of people who love the game. It was a night built on connection and purpose.
And even for those who couldn’t be there in person, the night lived on through photos, social posts, and highlights that captured what words can barely describe – a community united by passion, purpose, and the beautiful game.
€1 Million Reasons to Cheer
The match wasn’t just a show of skill – it was part of SBC’s ambitious €1 million fundraising drive for frontline causes. From healthcare initiatives to community support programs, every goal and every cheer contributed to something real.
And let’s be honest – seeing football legends back on the pitch for charity? That’s a story that writes itself.
Soft2Bet was proud to support SBC in this mission. As one of the evening’s key partners, the company helped champion the idea that success in business means giving back, too. It’s not only about growth – it’s about impact.
Behind the Scenes: Teamwork, Vision & Heart
It’s only fair to give credit where it’s due – to the team that made it all happen. Under the leadership of Rasmus Sojmark, SBC’s crew poured months of planning into every detail, from organising the teams to fine-tuning the event flow. Their dedication turned a complex production into a seamless experience – a true mark of professionals who care about their craft.
Here’s what made the night truly special:
- Football Legends United – From Europe’s greats to fan favourites, the talent on the pitch was nothing short of iconic.
- One Purpose – Uniting for good causes and bringing the sports betting community closer together.
- Moments That Last – From kickoff to the final whistle, the night was pure joy.
Soft2Bet’s Winning Philosophy
What drives Soft2Bet isn’t just technology or innovation – it’s people. The company’s culture is built on connection, purpose, and progress. Supporting the Legends Charity Game was another step in living those values out loud.
In many ways, this event reflected what makes Soft2Bet unique:
- Team Spirit – On the pitch or at work, teamwork drives everything.
- Growing with Purpose – Expanding smartly while giving back along the way.
- Pride in Partnerships – Standing with peers and partners for a shared mission.
- That mix of humility and ambition – it’s the real winning formula.
That night may be behind us, but its impact is still unfolding. For Soft2Bet, it wasn’t just an event — it was a spark. A reminder of what’s possible when purpose meets passion. And as the company moves forward, that spirit keeps fueling what comes next.